Evalation Lab for Fence Contractors

Fence contractors: draw the line in their yard. Hand them the number before you drive off.

You already know how to sell a fence job. You just don't have anything to show them but a tape measure and a guess. Evalation Lab puts a real 3D model of their fence line on your iPad while you're standing in their yard, then turns that design into a plan and an estimate before you're back in your truck.

PHOTO PLACEHOLDER
iPad screen showing a 3D fence line with gate and corner posts rendered over a real backyard, homeowner looking over the contractor's shoulder
By the numbers
73%
Close rate at double market price1
$297/mo
Founding rate for the first 50 members, locked for life. No per-user fees2
4 clicks
To switch from your current software3
3 out of 4
Homeowners who say they get more than one fence quote before deciding4

1. Documented by Evalation founder David Bassett, achieved through live 3D visual selling before he built and exited his $5.3M residential construction company. Full story: /founder.

2. Evalation's founding price for the first 50 members, locked for life. The next 500 members lock in at $416 per month for life; tiered plans follow after that. No quote-only pricing, no per-seat math to do first. Full breakdown at /pricing.

3. Based on Evalation's account migration flow. Backed by the Moving Truck Guarantee: if it doesn't win you more jobs in 90 days, you get every dollar back and Evalation will move you anywhere you want to go. Free.

4. [SOURCE NEEDED]. Fencing is one of four trades, alongside decks, pergolas, and concrete, that get live 3D design in the Lab today.

The problem

It's Tuesday night. You're still guessing at the gate width. They already called someone else.

You walked the property line on Saturday with a tape measure and a legal pad. You paced off the run, eyeballed the corners, and asked if they wanted privacy panels or something they could see through. They said "surprise us a little." You said, "I'll get you some numbers this week."

Now it's Tuesday night. You're at the kitchen table doing the math you didn't have time to do standing in their yard. Linear footage. Post spacing. Gate hardware. The slope on the side yard you're hoping isn't as bad as you remember. Material cost per foot times a supplier price you're hoping still holds.

You send the PDF Wednesday morning. Clean. Priced right.

They don't call back Wednesday. Or Thursday. By the time you follow up Friday, they've already got two more quotes sitting in their inbox, and all three look the same to them: a number on a page.

They don't remember what made your fence line different. They never saw it. All they have is a price, and a price is the easiest thing in the world to shop.

They forget the price by Thursday. They never forget watching the line appear in their own yard.

The platform

Evalation is built on CORR. CORR (Company, Operations, Relations, and Revenue) is a category of business platform that runs a contractor's entire company in one system, replacing the separate CRM, estimating, project management, and accounting tools contractors traditionally stitch together. For fence contractors, that starts with the Lab.

One system for the line, the deal, and everything after.

PHOTO PLACEHOLDER
Lab 3D fence model with gate and corner posts, homeowner's yard in background

Live 3D Design

Stand in the yard and draw the fence line right on the iPad: the run, the corners, the gate, the property markers. The 3D model builds while the homeowner watches it happen. This is the moment that sells the job, not the leave-behind.

PHOTO PLACEHOLDER
Auto-generated property-line and fence plan blueprint sheet

Auto-Generated Plan

The same design becomes a property-line and fence plan automatically. No separate CAD software, no redrawing what you already built once in the yard.

PHOTO PLACEHOLDER
Itemized fence estimate screen on iPad, dollar total prominent

Instant Estimate

Before you leave the driveway, that design is also a priced estimate. What the homeowner sees is clean and easy to read. What you send your crew is the same job, laid out for building it.

PHOTO PLACEHOLDER
Evalation operations dashboard showing leads, quotes, and jobs in one system

Operations & Revenue

Every lead, quote, and job lives in one system. Follow-ups go out on their own instead of living in your memory. Invoices go out when the last post is set. Evalation costs $297 per month for the first 50 founding members, locked for life, with no per-user fees.

We don't have a fencing case study yet. Here's what you can verify today.

Evalation doesn't have a named fence contractor's result to put on this page yet. We're early with this trade specifically, and a placeholder testimonial would cost us more credibility than an honest gap costs us today.

What we can show you is the method behind the numbers we do have. Founder David Bassett built and exited a $5.3 million construction company and documented a 73% close rate at double the market price using live 3D selling, the same approach Evalation Lab now runs for fencing. Read the full story at /founder.

Lab is live for fence jobs today. The live 3D design, the auto-generated plan, and the instant estimate described above are real and running now, not a promise. Bring it to your next walk-through and judge it on what it does in front of the homeowner, not on a testimonial we can't back up yet.

If you want to see what a real, verified customer result on Evalation looks like while you wait for a fence-specific one, read one here.

As fence contractors run real jobs through Lab, we'll publish their names and numbers on this page.

PHOTO PLACEHOLDER
Founder David Bassett headshot
73% close rate. Double market price. Documented before Lab was software. By David Bassett, Evalation founder. Full story at /founder

Questions fence contractors ask before they switch.

Does the Lab work for anything besides fencing?

Yes. Evalation Lab currently covers fencing, decks, pergolas, and concrete pads. If any of those are part of your business, the same live 3D workflow applies to them too. See what it looks like for decks or concrete.

Do you have a fence-specific case study yet?

Not yet. We'll publish fence-specific results once fence contractors have run real jobs through Lab, not before. See what the Lab does today above, and judge it on that. In the meantime, you can read a real, verified Evalation customer result at /case-study/steve.

What happens if the homeowner wants to change the gate or the line on the spot?

You adjust the fence line, corners, or gate placement in the same session. The 3D model and the estimate rebuild in front of them, in real time.

Do homeowners see my margin on the estimate?

No. What the homeowner sees is a clean summary, not your internal math.

What does Evalation cost?

$297 a month for the first 50 founding members, locked for life. The next 500 members lock in at $416 a month for life, then tiered plans follow after that. No per-user fees at any tier. The price you join at is the price you pay for life. Full breakdown at /pricing.

How is this different from a general field service tool like Jobber?

Most field service platforms are built for scheduling and dispatch across many trade types, not for showing a homeowner a 3D model of the exact fence you're about to build. See the full breakdown at /compare/jobber.

I'm already using another platform for my leads and invoices. How hard is it to move over?

Switching takes four clicks and your website's search rankings move with you. That's also what the Moving Truck Guarantee is for: if it doesn't win you more jobs in 90 days, you get every dollar back and Evalation will move you anywhere you want to go. Free.

What hardware do I need to run the Lab?

Evalation Lab runs on iPadOS 17 or later, which covers nearly any iPad released in the last seven years for standard design and estimating work. LiDAR-dependent features, like on-site scanning, need a LiDAR-equipped iPad (Pro models and recent Airs).

The next homeowner won't wait three days for a PDF. Show them the line tonight.

Evalation Lab is running fencing today, not someday. Bring your iPad to the next walk-through and show the homeowner the model instead of a promise.